In the esthetics world, examples of Facebook organic posts include blogs, before/ after photos and videos, specials that you’re running, introductions to new treatments, and providing links to any exciting news in your industry....

Come as you are; leave as you’ve never been.” The spa’s tag line says it all. The Spa at The Carillon Miami Wellness Resort is set in a luxurious 70,000-square-foot modernized wellness space surrounded by views of the ocean water and offers a holistic approach to...

To be a Spa leader you need passion for the industry, the desire to help people feel better, and a lot of energy because the days can be long....

Expect to be working a lot, learn patience and understanding when surrounded with so many personalities. It’s a very fun and ever-changing industry! If you love what you do, you’ll never work a day in your life....

Clients are constantly asking us what they can do to diminish dark under eye circles. It is important to understand there are many types of discoloration under the eyes with different triggers, and therefore different treatment phi¬losophies are needed for each. ...

Waxing, tweezing, threading and shaving the brows are no longer just afterthoughts on a spa menu. They have become an artistic force to be reckoned with; a stand-alone source of income for Brow Artists around the world. Isn’t that the beauty of the beauty industry?!...

The words “Energy Work” may be trending right now, but it is certainly not a new concept and estheticians are performing energy work (be it positive or negative) on their clients, aware of it or not. By intentionally incorporating energy work into every step of...

Laser skin care treatments are powerful tools that yield outstanding results over time. However, treat care must be taken before and after treatment to not only protect the client from potential side effects, including burns and scabbing, but also to maximize the efficacy of...

Hair removal or reduction has become a very popular esthetic procedure as more and more people seek smooth, hairless bodies. As estheticians, laser technicians and electrologists, we perform these types of services on a daily basis for our clients. ...

Facials and peels can offer amazing results, but technology truly is in a world of its own. And because consumer demand is at an all-time high, cosmetic laser employment opportunities are, too. The good news is, estheticians don’t have to choose between traditional facials and...

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