From The Editor

April 2021

Happy Spring! With the season in full swing, many clients will be looking to rejuvenate their skin. Our Guide on Exfoliation goes a step further to teach you how to properly exfoliate sensitive and acne-prone skin types so that all of your clients can achieve that healthy glow.


Let’s face it – client’s love seasonal skin care as much as we do. Which is why we have an article on glowing skin treatments to freshen up your menu this Spring!


If you’ve been in the industry for a while, then you’ll know that attracting the right clients is important. You want to devote your time and energy to a client who shows up reguarly, on time, and is commited to home care. Quality vs. Quantity will show you just how to target them!

Go beyond the skin with a lesson on Intuitive Beauty! Teach your clients how to listen to their intuition when it comes to creating beauty goals and intentions to achieve true fulfillment. Plus, learn how to set realistic lash expectations for your clients.


There is so much to uncover this month, and a lot of new insights to explore for your business. We also have some other very exciting news! Pregistration for ICES Dallas 2021 happening on June 6 & 7 at its NEW LOCATION, the Kay Bailey Hutchison Convention Center Dallas, is now open. There will be premier exhibitor shopping, workshops, conferences, and more! I’d love to see you all there!



Managing Editor