Due to the boom in both medical and wellness tourism, Med spas are beginning to address all of the needs of their clients by incorporating holistic and wellness treatments into their practices. This powerful intersection of Wellness Med Spas will foresee new trends in the...
Marketing, branding, promotions and media relations are extremely important for medical spas. Learn targeted strategies to help turn your clinical esthetics practice into a local hub for all things med spa!...
More than 80 percent of Instagram users follow a business account, which means you should be making yours a big priority. From an identifiable username (or Instagram handle) to a recognizable logo… image (Aesthetic) in this business is everything! Now, let’s discuss the importance of...
The teen demographic is slowly becoming the largest demographic of spa clients. With an ever-increasing population, teen clients are an important source of income for spas. And with a steady flow of skin conditions to treat, such as acne, sensitivity, and reactive skin, teens are...
Writing a business plan from scratch, or even revising your current spa business plan or structure can seem daunting. However, your business plan is one of the most important steps in creating a successful business....
Navigate the beauty blogger landscape with Rachel Anise, The Beauty Professor! Learn how to invest in influencers to grow your business the smart way!...
We all know that you can’t undo a bad first impression. But, what if the first impression of your business is not entirely in your hands? No matter how talented your estheticians are, a spa’s front desk holds all the marbles when it comes to...
To be a Spa leader you need passion for the industry, the desire to help people feel better, and a lot of energy because the days can be long....
The term, or length, of your salon/spa commercial lease is an important part of your business plan and ensuing lease negotiations. However, most salon/spa tenants do not take enough time to consider that one day they will eventually want to sell the business. The Lease Coach...
Knowledge is only the beginning of power; it takes experience to really get great deals. Here are eight strategies and tactics used by The Lease Coach for lowering the rent you pay your landlord on your lease renewal for spa space…...
