More than 80 percent of Instagram users follow a business account, which means you should be making yours a big priority. From an identifiable username (or Instagram handle) to a recognizable logo… image (Aesthetic) in this business is everything! Now, let’s discuss the importance of...

Although contamination from a professional makeup kit is rare, it still deserves your full attention and awareness as a duty to your clients to use the utmost care in protecting and preserving their skin health. ...

How Browaholic owner Barbie Zarraga uses her experience learning in Venezuela and the U.S. to better her business!...

Celebrity esthetician and skin care guru Nerida Joy shares her experience as a young student in Australia....

Learn how this customized facial is created after an analysis of the skin, determining the use the specific herbs and massage techniques. ...

This year’s fall makeup trends pack a punch that is sure to knock out any summertime sadness as September approaches....

We all know that you can’t undo a bad first impression. But, what if the first impression of your business is not entirely in your hands? No matter how talented your estheticians are, a spa’s front desk holds all the marbles when it comes to...

The best part of being an eyebrow artists is to see the satisfaction of my clients after I finish doing their eyebrows. Each person presents a different case, for which I have to adjust to his or her eyebrow needs individually....

To be a Spa leader you need passion for the industry, the desire to help people feel better, and a lot of energy because the days can be long....

Read master Makeup Artist and Educator Beke Beau’s tips to keep your client’s makeup fresh all summer long! From oil-free moisturizers to primers and setting powders, Beke covers all the bases…...