Business, October 2023

The Power of Podcasting

October 3, 2023 | by

Using your voice to build your brand

 

Over the past decade it has become apparent that any business which aims to set itself above the competition would be wise to consider how impactful video and audio podcasting can be.

Podcasting in both audio and video form creates a unique opportunity for entrepreneurs, iconic brands and celebrity beauty influencers to create their own little world to an algorithmically scaled audience with their chosen message, product, or offering.

The sky is the limit on what your messaging can be, with topics ranging from skincare science, men’s grooming, new product reviews or “unboxings” and beauty diversity and inclusivity, to clean beauty and industry insights that delve into the current trends, innovations, and ideas to grow your business.

““Podcasting in both audio and video form creates a unique opportunity for entrepreneurs, iconic brands and celebrity beauty influencers to create their own little world with their chosen message, product, or offering””

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Melissa Black
melissa@lneonline.com

is the owner of Bombshell Salons and Candy Coat Beauty with locations in Richmond, VA, Las Vegas, NV, and West Hollywood, CA. As a Master Aesthetician and PMU artist, she has been in the industry for more than three decades. Melissa has dedicated her knowledge to build- ing brands and developing techniques with a proven track record of success in the world of aesthetics and business.