Spa Of The Month

Spa Manager Paige Kelly details how she keeps The Seagate, a Conde Nast Top 75 U.S. Hotel Spas honoree, exceeding guests’ expectations while creating unforgettable experiences. Her top tip? “Always be present and do something extra!”

Signature Treatment

Cares melt away during The Seagate’s 120-minute signature treatment, the Restorative Ritual, a deluxe body treatment meant to soothe life’s stresses. The ritual is performed in the exclusive Vichy shower room, an invigorating water treatment that uses shower heads designed to promote circulation and soothe sore muscles.

“The treatment begins with body brushing to eliminate toxins and a spearmint body polish to gently exfoliate, leaving the skin smooth and silky,” explains Kelly. “An indulgent massage follows, using a combination of specialty essential oils and hot stones to relax tired, aching muscles. A therapeutic scalp massage using pink hair & scalp mud finishes the experience.”

Marketing

“Our team uses a combination of marketing efforts, which are spread across digital campaigns and media outlets. The current primary and biggest following is our local community,” notes Kelly. “We have built a network of local partnerships and connections and always make sure to engage with our local business administrations, merchants, and chambers.” The Seagate’s clientele is a healthy mixture of private members, hotel guests, and locals. They are kept engaged through exclusive events and highlights in the monthly Seagate Newsletter.

Training

“Training new spa staff members is an exciting hands-on process with our team,” says Kelly.  Each spa staff member experiences an extensive two-week training process which includes orientation, signature treatment protocols, and an online module. Retail brand representatives typically meet and greet new spa team members and provide a range of product gifts, training manuals, and hands-on training to ensure each technique is executed to their brand standards.

“Annual performance reviews are a key tool to bring out the best in our spa team. We also welcome guest feedback and use it as guidance and encouragement to achieve our goals of becoming one of the top spa industry leaders,” explains Kelly. “Additionally, our staff is our family and should be celebrated. Each spa employee receives a complimentary birthday spa treatment of their choice.”

Special Events and Promotions

The Seagate invites guests to enjoy a Tranquil Tuesday this Summer! Through August 30, book spa appointments on Tuesdays to receive a 90-minute massage or facial for the base price of the 60-minute service.

Retail

According to Kelly, her staff believe self-care should not stop at the spa. They are dedicated to tailoring each spa experience while making product recommendations to enrich guests’ home routines for optimal results.The Seagate proudly retails ESPA and DOCTOR BABOR skincare lines. ESPA is a UK-based natural brand loved by guests around the world, with formulations containing unique combinations of plant extracts, marine actives, and essential oils. DOCTOR BABOR is a German family-based brand that offers clinical-grade cosmeceutical solutions for individual skin needs to achieve visible, measurable, and precise results.

Rundown

The Seagate Hotel & Spa

1000 East Atlantic Avenue

Delray Beach, Florida 33483

561.665.4800

seagatedelray.com

Spa Manager Spotlight

Delray Beach native Paige Kelly started her journey at The Seagate 10 years ago as a spa hostess while attending college at Florida Atlantic University. She instantly fell in love with all aspects of the spa industry, learning from the high standards and busy daily operations. After graduating with a degree in Business Management and a minor in Business Law, she happily accepted the Spa Manager position. Paige loves spending time with her fiancé, family, cat named Thai, and all the beautiful things Florida has to offer.