Image, May 2022

Permanent Makeup Services

May 1, 2022 | by Ariana Roseman

Trusted results for your clients with these PMU services

Permanent makeup correction is a popular service in the esthetic industry, and it has only gotten more exciting over the past decade. The long-lasting results appeal to busy clients who want a noticeable change that doesn’t require a lot of maintenance. Here are a few of the many permanent makeup services you can offer and why your clients will love them!

Microblading

Microblading is one of the most common permanent makeup services offered, and with good reason! Microblading is a semi-permanent tattoo technique that gives the appearance of fuller eyebrows. Using a hand-held tool that contains very small needles, the professional deposits pigment into the skin that can enhance or completely change a person’s eyebrows. The esthetician works together with the client to discuss the desired shape and maps out the brow dimensions before starting.

“Semi-permanent eyeliner and lipstick are excellent techniques to restore balance and symmetry to the face.”

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This technique is great for clients with sparse brows that want a more refined, full look. It’s quite popular among those who have grown tired of filling their brows in with makeup everyday. This semi-permanent application will last 1-3 years depending on care and maintenance. Microblading is an amazing service to offer as it will boost your client’s confidence even when they go without makeup.

Shape Correction

It’s very common to have asymmetry in the face. This is where shape correction can come into play. Semi-permanent eyeliner and lipstick are excellent techniques to restore balance and symmetry to the face.

If a client comes to you with concerns of one eye appearing different from the other, semi-permanent eyeliner is a low-cost method of addressing this concern. Similarly to microblading, a pigment is deposited onto the lash line. Depending on what the client is looking for, this can range from being almost imperceptible to a noticeable wing. A slightly longer wing on one side can give the illusion of balance from a distance. This will last roughly 2-5 years before needing a touchup!

Lip shape correction is popular among religious lipstick-wearers, as well as those who just want a more balanced appearance to their lip line. The esthetician will create a pigment that matches the client’s natural lip shade, and with calculated strokes create evenness to both sides of the lip.

Color Correction

Permanent color correction or permanent foundation has gained a lot of traction in the last few years. People were delighted to learn that they could wake up with their base already on! This technique can blur the appearance of acne scarring, hyperpigmentation, discoloration, and even freckles.

Even though this is still considered semi-permanent makeup, it should be reserved for special occasions. Unlike permanent eyeliner or microbladed brows, permanent color correction of the skin will not last very long. The pigments are not deposited as deeply into the skin, allowing for quicker fading.

Those with more severe scarring or burn scarring should visit their doctor before discussing any permanent makeup services.

Education

All permanent makeup services require continued education. Depending on the state you’re in, you may need to be certified as a tattoo artist. Other states offer a certification that can be obtained after earning your esthetic or cosmetology license. While this is a wonderful way to enrich your service menu and add value to your business, remember that it is serious work. It will take money, time, and a lot of practice before you should be performing these services on your clients.

With the right training and practice this will be a key area of the industry that will set you apart from other spas in your area. Your clients will be so in love with their results that they may end up getting the services over and over! Not to mention, this will boost revenue for your business considerably!

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