Many clients ask whether combining botox, fillers and other facial treatments is a good idea. Knowing how these treatments complement each other, can help you and your client achieve the best results....

In order to provide your clients the ultimate facial experience, you must be able to combine multiple treatments in one. This means you must understand what you are using, why you are using it and how these treatments work together. From enzyme treatments and chemical...

Fillers have become increasingly popular for clients who want to look more youthful in a non-invasive way. From Juvéderm to Restylane, there are many facial injectables for your clients to choose from. As an esty, it’s your duty to be knowledgeable on which filler fits...

Brows have played a major role in fashion and beauty trends over the last several years. From ultra thin 90s brows to more recent very defined, very dark and very bold brows, these facial frame shapers can range from barely there to bold and beautiful....

Eyelash and eyebrow tinting is a fast, easy and lucrative service you can offer to clients with very minimal cost and preparation. You can significantly increase your service tickets while providing added value to clients with these types of add-on treatments. Lash and brow...

The booming wellness industry is not reserved for large resort spas and wellness centers. Even solo practioners can harness the powers of wellness practices to help their clients and their bottom line!...

Marketing, branding, promotions and media relations are extremely important for medical spas. Learn targeted strategies to help turn your clinical esthetics practice into a local hub for all things med spa!...

Monthly facials are essential when trying to treat a specific condition and achieve dramatic results. From deep peels, to innovative new technologies, there are so many amazing tools that estheticians have today to make a real impact on the appearance of our clients’ skin and...

Before and after pictures are an important part of working in the beauty industry. They show off your talents as an artist, stylist, skin care expert etc. in a fun (and sometimes seemingly magical) way. But, in order for your photo to make a positive...

More than 80 percent of Instagram users follow a business account, which means you should be making yours a big priority. From an identifiable username (or Instagram handle) to a recognizable logo… image (Aesthetic) in this business is everything! Now, let’s discuss the importance of...

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